Software development

How much does it really cost to develop custom software? When a company decides to embark on a technology project, one of the first questions that comes up is: how much does custom software development really cost? As is often the case with technology investments, the answer isn’t simple or immediate. The required investment will […]

When is it a good time to scale your technology team? In today’s digital landscape, the technology team has become one of the main drivers of growth and differentiation for companies. Regardless of whether your organization is an emerging startup or an established company, having the right technical talent is essential to stay competitive, innovate,

Advantages of the nearshore model for Mexican companies Mexican companies looking to scale their technological operations face two main challenges: finding highly qualified talent and maintaining cost efficiency. The pressure to innovate, deliver faster, and compete globally requires agile and robust technological structures. However, specialized local talent is often scarce or difficult to retain, and

How to evaluate technical candidates in interviews without being a developer One of the biggest challenges for recruiters, HR leaders, or non-technical managers is interviewing candidates for development or engineering roles without having programming experience. Fortunately, you don’t need to know how to code to conduct a solid initial technical assessment. What you need is

What KPIs to use to measure the performance of external IT staff When working with external IT personnel—whether through outsourcing, freelancers, or IT staffing—one of the greatest challenges is effectively evaluating their performance. Unlike internal teams, where there’s constant supervision and daily interaction, external talent requires clear metrics to ensure their results align with your

How to choose between freelancing, outsourcing, or IT staffing When a company needs technology talent, several alternatives usually arise to fill that need. Hiring freelancers, opting for outsourcing, or building a team through an IT staffing model are some of the most common solutions in the market. However, each option comes with its own advantages,

We Implemented a Sales Solution That Doubled Revenue in 6 Months A successful sales strategy requires more than just commercial effort and a motivated team—it needs clear processes, real-time data, and smart tools that support decision-making. In this case study, we explain how a B2B industrial distribution company doubled its revenue in just six months

What questions should you ask before signing a contract with a software company? Signing a contract with a software development company should never feel like a leap into the unknown. From my experience negotiating agreements with various providers, I’ve learned that the questions you ask before signing a contract with a software company often determine

How a company reduced its operating time by 40% with custom software Reducing operational times doesn’t always require massive investments or drastic structural changes. What it does require is an intelligent, well-designed solution tailored to the real operational needs of each business. In this practical case, I’ll share how a logistics company managed to reduce

Impact of Software on Administrative Processes When we think about digital transformation, we often focus on areas like sales, marketing, or customer service. However, from my experience working with companies undergoing modernization processes, I’ve seen that the greatest impact of custom software development happens in administrative areas. Automation in these functions not only improves operational